In contrast to advertising, editorial reporting about products and companies enjoys significantly greater credibility. Purely PR-based reports are, however, almost always rejected by the media. Copy which has been journalistically geared to present company and product content in an objective manner aimed at a suitable audience is, on the other hand, interesting to editorial staffs.

Schmellenkamp Communications creates corporate and product PR which is journalistically authentic and specifically targeted, mostly to appeal to broad-audience media. Based on the information you give us, we draft copy which we then provide to the media free-of-charge. Journalists and editors receive material which has been perfectly worked over in terms of both content and technology and can be used directly together with the suitable images. Many years of experience and good media contacts assure you a maximum reach for your PR. Because we are constantly monitoring the media, we can document when your copy appears in print.